Separating the Designer from the Maker

Building modern applications requires a lot of knowledge and expertise. At the highest level, it includes considering users needs, an interface, saving & requesting data, hosting, and deployment. Typically teams of people, each with expertise in a specific function are required to build a single application. The bigger a project gets, the more specialized the individuals become focusing on an increasingly smaller part of the broader application.

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UX needs to speak Development

First things first this is not an article about how UX professionals should learn to code (while I do agree with that statement). The field of UX is growing not just in the number of people, but the scope of work that falls under the UX umbrella. UX principles are everywhere you can find a bunch here (http://www.designprinciplesftw.com/). However, the field of computer science has a few principles that would be beneficial to learn and apply to UX. 

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Connecting the Dots — A Solution to Modern Business Complexity

Straightforward business models are becoming antiquated. Over the years, there has been a trend for companies to diversify and multiply their business models in an attempt to up their profits. After all, it’s only logical that diversifying would allow a company to reach a broader market and therefore reach more paying customers.

But there’s a problem. Having multiple business models can severely limit each one because a company can’t focus on everything at once. Their brand message suffers from a lack of clarity in the market, and their overall growth suffers because each pillar of the business isn’t getting the leadership, time, and vision it needs. In short, they do an average job at seven different things rather than an excellent job at one or two things.

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